Vigoron (Anytime Sports)
A high-performance Next.js e-commerce store and social growth engine for authentic sports nutrition supplements across India.
Vigoron (Anytime Sports)
Project Overview
Problem Statement
Fitness enthusiasts and athletes needed a trusted, fast online platform to order authentic whey protein, creatine, and wellness supplements without worrying about counterfeit products or slow checkout processes.
Our Engineering Approach
We built an end-to-end Next.js e-commerce platform integrated with Razorpay payments, paired with a dynamic Instagram growth strategy featuring athlete reviews, ingredient transparency reels, and automated order notifications.
Measured Impact
Execution Roadmap
E-Commerce Friction & Trust
Needed a lightning-fast online supplement store with seamless checkout and an active fitness community on Instagram.
Next.js & Razorpay Integration
Engineered a responsive supplement shop with 1-click Razorpay payment and instant product filtering.
Fitness Influencer Marketing
Executed Instagram reel series and athlete testimonials driving direct traffic to Vigoron.in.
310% Growth in Direct Sales
Expanded brand presence nationwide with 500k+ organic reach and seamless online order processing.